Who We Are

A person with gray hair, wearing a gray cap, sunglasses, and a blue tank top, is speaking with a woman behind a booth decorated with LGBTQ+ flags and a purple banner that says 'LIGHTS LOVE ARE HUMAN'. The booth features pamphlets, a QR code, and a small LGBTQ+ pride flag, with greenery and a concrete structure in the background. 
My hollywood pride 2026

Lavender Consulting is not a traditional marketing agency. We are a boutique creative studio built from community, offering strategic guidance and creative execution for organizations that want to grow without losing their voice or burning out their teams.

Our work supports:

  • LGBTQ+-led small businesses

  • Nonprofit and community organizations

  • Queer entrepreneurs and creatives

  • Values-driven brands in wellness, arts, and advocacy

We combine marketing strategy, branding, outreach, and systems design to help organizations connect authentically with their audiences and scale sustainably.

OUR SERVICES

Our Story

Values-Driven Marketing for LGBTQ+ Businesses, Nonprofits & Community-Centered Brands

Lavender Consulting is a queer- and trans-owned creative marketing studio based in South Florida, serving LGBTQ+ businesses, nonprofit organizations, and values-driven brands across the U.S. We specialize in intentional marketing strategy, brand storytelling, and sustainable growth systems designed to serve people—not just platforms.

Founded by Mo Massa, Lavender Consulting exists to challenge extractive, corporate marketing norms and replace them with strategies rooted in community accountability, operational wellness, and long-term impact.

Meet the Founder

Woman standing under a pride parade tent, wearing a white shirt, green skirt, white tights, black sneakers, and rainbow accessories, smiling and gesturing with her hands near a large sign promoting a LGBTQ+ message.

Lavender Consulting was founded by Mo Massa, a proud queer Floridian, creative strategist, and community organizer with a background in history, digital marketing, and public engagement.

Mo holds:

  • A B.A. in History

  • A Digital Marketing Graduate Certificate

  • Professional certifications in Google Analytics, UX Design, and Adobe Creative tools

Before founding Lavender Consulting, Mo worked across museums, community programs, nonprofit initiatives, and event-based outreach, bringing a people-first lens to marketing and storytelling. This intersection of education, creativity, and lived experience shapes Lavender Consulting’s approach today.
Lavender Consulting

ABOUT MO

WHY LAVENDER CONSULTING?

The name is intentional. Lavender has long been a symbol of queer identity, resistance, resilience, and solidarity.

By choosing this name, we honor the history of LGBTQ+ movements while committing to work that actively uplifts marginalized voices.

Lavender Consulting reflects our mission to:

  • Build inclusive, accessible brand identities

  • Support ethical growth for nonprofits and small businesses

  • Create marketing that strengthens community, not extracts from it

A person standing behind a booth with a purple canopy that reads 'Trans Rights Are Human Rights.' The booth has various informational materials, rainbow-colored decorations, and a green banner with a logo that says 'LGB' and 'Counseling.' The person is smiling and waving, wearing a white t-shirt, glasses, and a blue bandana. The background shows outdoor setting with greenery and other booths.

Our Strategic Pillars

Intentionality Over Algorithms

We prioritize mission-aligned platforms and strategies, not trend-chasing. Success isn’t about being everywhere — it’s about showing up where your community already exists.

Operational

Wellness

We design marketing systems that prevent burnout, support internal capacity, and allow organizations to grow sustainably — financially and emotionally.

Community Accountability

Transparency, clarity, and collaboration are non-negotiable. We believe ethical marketing starts with honest communication and shared responsibility.